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14 Days Later: What I’ve learned in the first 2 weeks of my startup

Two weeks ago, I launched Bellstrike.  We let nonprofits setup a good-looking, donation-enabled website in about 1-2 minutes.  Here’s what I’ve found to be true for Bellstrike:Getting a little...

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How My Side Project Generated Sales and 66,000 Unique Vistors in 1 Month

At the end of February, I launched a side project, Loft Resumes, with a friend of mine, Emory Cash. Our tagline is “Style-Conscious Resumes for the Standout Job Seeker.” As you can tell from the Google...

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Learn by Shipping: Lessons Learned From My Money Losing Startup

This isn't  a postmortem. Bellstrike, isn’t dead or dying. We have a great product (we let nonprofits set up attractive, donation-enabled websites in about 1-2 minutes,) but it’s not profitable. I’ve...

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Image may be NSFW.
Clik here to view.

Pay-Per-Click Won't Save You

I’ve never run a big business, but I have spent (correction, wasted) tens of thousands of dollars in my startups on Pay Per Click (PPC) ads through Google Adwords and other ad networks. I’ve gotten...

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Finding My Mailbox Moment

I’m a 35 year old struggling entrepreneur. I haven’t had my Mailbox moment yet. But that doesn’t mean I’m still not trying. I’ve seen it happen with my own eyes, even if I was just a toddler. When I...

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Image may be NSFW.
Clik here to view.

When a Site Refresh Becomes a Regression - A Story of Startup Anxiety

We launched MoonClerk about 14 months ago and from our start to this month (April, 2014), we’d kept the same design for our marketing website. I figured it was time for a refresh and I wanted to make...

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Churn Is The Enemy

Churn is one of those business concepts that isn’t on many first time SaaS founders’ radars. I know it wasn’t on mine. It’s sort of like the concept of cash flow for first time founders of retail or...

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Image may be NSFW.
Clik here to view.

The Decision Process For Raising The Price Of My Saas App By 66%

So this title may be a bit of click bait; I did recently raise the cost of MoonClerk by 66% but it’s just our introductory price and it just went from $9 to $15. That may not sound like a big deal but...

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14 Days Later: What I’ve learned in the first 2 weeks of my startup

Two weeks ago, I launched Bellstrike.  We let nonprofits setup a good-looking, donation-enabled website in about 1-2 minutes.  Here’s what I’ve found to be true for Bellstrike:Getting a little...

View Article


Image may be NSFW.
Clik here to view.

How My Side Project Generated Sales and 66,000 Unique Vistors in 1 Month

At the end of February, I launched a side project, Loft Resumes, with a friend of mine, Emory Cash. Our tagline is “Style-Conscious Resumes for the Standout Job Seeker.” As you can tell from the Google...

View Article

Image may be NSFW.
Clik here to view.

Learn by Shipping: Lessons Learned From My Money Losing Startup

This isn't  a postmortem. Bellstrike, isn’t dead or dying. We have a great product (we let nonprofits set up attractive, donation-enabled websites in about 1-2 minutes,) but it’s not profitable. I’ve...

View Article

Image may be NSFW.
Clik here to view.

Pay-Per-Click Won't Save You

I’ve never run a big business, but I have spent (correction, wasted) tens of thousands of dollars in my startups on Pay Per Click (PPC) ads through Google Adwords and other ad networks. I’ve gotten...

View Article

Finding My Mailbox Moment

I’m a 35 year old struggling entrepreneur. I haven’t had my Mailbox moment yet. But that doesn’t mean I’m still not trying. I’ve seen it happen with my own eyes, even if I was just a toddler. When I...

View Article


Image may be NSFW.
Clik here to view.

When a Site Refresh Becomes a Regression - A Story of Startup Anxiety

We launched MoonClerk about 14 months ago and from our start to this month (April, 2014), we’d kept the same design for our marketing website. I figured it was time for a refresh and I wanted to make...

View Article

Churn Is The Enemy

Churn is one of those business concepts that isn’t on many first time SaaS founders’ radars. I know it wasn’t on mine. It’s sort of like the concept of cash flow for first time founders of retail or...

View Article


Image may be NSFW.
Clik here to view.

The Decision Process For Raising The Price Of My Saas App By 66%

So this title may be a bit of click bait; I did recently raise the cost of MoonClerk by 66% but it’s just our introductory price and it just went from $9 to $15. That may not sound like a big deal but...

View Article
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